Mailchimp Email SMS Marketing vs Omnisend Email Marketing & SMS

Mailchimp Email SMS Marketing logo Mailchimp Email SMS Marketing vs Omnisend Email Marketing & SMS logo Omnisend Email Marketing & SMS

How Mailchimp Email SMS Marketing and Omnisend Email Marketing & SMS compare on the Shopify App Store: rating, review count, pricing, the Built for Shopify badge, and where each one ranks in the store's organic search results. Every number is the App Store's own and is never edited.

Updated October 4, 2026 · App Store data

Maintained by Rankbase, built by a Shopify app developer

Mailchimp Email SMS Marketing vs Omnisend Email Marketing & SMS at a glance

As of October 4, 2026, Mailchimp Email SMS Marketing is rated 4.8 stars from 1,502 reviews and Omnisend Email Marketing & SMS is rated 4.7 stars from 3,182 reviews on the Shopify App Store.

  • Rating: Mailchimp Email SMS Marketing has the higher rating, 4.8 stars against 4.7.
  • Reviews: Omnisend Email Marketing & SMS has more reviews, 3,182 against 1,502.
  • Pricing: Both list "Free plan available".
Mailchimp Email SMS Marketing and Omnisend Email Marketing & SMS on the Shopify App Store, as of October 4, 2026: rating, review count, pricing label, the Built for Shopify badge, and the date each app's data was last read from the store.
Fact Mailchimp Email SMS Marketing Omnisend Email Marketing & SMS
Tagline Drive sales with email marketing, SMS, forms, and automation Drive sales with email marketing, newsletters, SMS, and popups
Rating ★ 4.8 ★ 4.7
Reviews 1,502 3,182
Pricing Free plan available Free plan available
Built for Shopify No badge No badge
Data as of October 4, 2026 October 4, 2026

Ratings, review counts, pricing labels and badges are read from each app's Shopify App Store search result card. Rankings are the store's organic results for the searches Rankbase tracks; sponsored results are excluded.

Where each app ranks in App Store search

Every Shopify App Store search Rankbase tracks where Mailchimp Email SMS Marketing or Omnisend Email Marketing & SMS is in the top 10 today, with the position merchants see. Organic results only, across 3,798 tracked searches; sponsored placements never count.
App Store search Mailchimp Email SMS Marketing Omnisend Email Marketing & SMS
Both apps rank · 12 searches
Email Marketing #4 #2
Emails #4 #2
Email #4 #3
SMS Marketing #5 #3
Newsletter #6 #3
Emailing #5 #4
Messaging #7 #3
Marketing #4 #6
SMS #7 #4
Yotpo SMS #7 #5
Messag #10 #6
Birthday #10 #8
Only Mailchimp Email SMS Marketing ranks · 5 searches
Mailchimp #1 not in top 10
Smile.io #4 not in top 10
Mailer #8 not in top 10
Formular #10 not in top 10
Formularios #10 not in top 10
Only Omnisend Email Marketing & SMS ranks · 10 searches
Omni not in top 10 #1
Omnisend not in top 10 #1
Omnise not in top 10 #2
Mess not in top 10 #5
Messa not in top 10 #5
Klaviyo Email Marketing not in top 10 #6
Message not in top 10 #6
Drip not in top 10 #7
Spin To Win not in top 10 #7
Messages not in top 10 #8

In the App Store's organic search results, Mailchimp Email SMS Marketing ranks in the top 10 for 17 of the 3,798 searches we track and Omnisend Email Marketing & SMS for 22. They share 12 searches: Omnisend Email Marketing & SMS ranks higher on 11, Mailchimp Email SMS Marketing on 1.

Frequently asked questions

Is Mailchimp Email SMS Marketing or Omnisend Email Marketing & SMS rated higher on the Shopify App Store?

Mailchimp Email SMS Marketing has the higher rating, 4.8 stars against 4.7. Omnisend Email Marketing & SMS has more reviews, 3,182 against 1,502.

Which has more reviews, Mailchimp Email SMS Marketing or Omnisend Email Marketing & SMS?

Omnisend Email Marketing & SMS has more reviews, 3,182 against 1,502.

Which ranks higher in Shopify App Store search, Mailchimp Email SMS Marketing or Omnisend Email Marketing & SMS?

In the App Store's organic search results, Mailchimp Email SMS Marketing ranks in the top 10 for 17 of the 3,798 searches we track and Omnisend Email Marketing & SMS for 22. They share 12 searches: Omnisend Email Marketing & SMS ranks higher on 11, Mailchimp Email SMS Marketing on 1.

How is this comparison made?

Rankbase records the organic results merchants see when they search the Shopify App Store for 3,798 popular keywords, refreshed daily for published rankings and at least weekly for the rest. Each app's rating, review count, pricing label and Built for Shopify badge are taken from its App Store search result card, so they are exactly what merchants see; the date next to each app is the last time it appeared in any tracked top 10. Sponsored results are excluded, and nothing on this page is edited by hand, including for Rankbase's own apps.

More comparisons

Mailchimp Email SMS Marketing against other apps

Omnisend Email Marketing & SMS against other apps

Rankbase paired these two apps on September 30, 2026, when both ranked in the top 3 for "email marketing". The page stays as long as either app keeps ranking or the comparison keeps being read, and every number on it is refreshed from the App Store.

All app comparisons →   ·   Browse keyword rankings →

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Built by Craftshift

Rankbase is made by Craftshift, a Shopify Partner building apps for product images, variants, and bulk catalog work. We built Rankbase to track the App Store rankings of our own apps first, then opened it to other developers, and this directory grew out of that work. The rankings on these pages are Shopify's own organic search results; we never edit them, including for our own apps.

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