The 10 Best Google Analytics 4 (ga4) Apps for Shopify

The top 10 apps merchants see when they search the Shopify App Store for google analytics 4 (ga4), in the exact order the store ranks them. Only Shopify's organic ranking is shown, never sponsored ads.

Updated October 10, 2026 · Organic ranking

Start with what you may already have: Shopify's own Google channel connects the store to Google Analytics as part of what it does, and it is free. A separate tracking app is worth paying for when you need something that connection does not give you, which is usually control over events rather than the connection itself.

The thing worth understanding before you buy anything is where the data comes from. Beyond the theme, tracking runs through Shopify's pixel system, and that system is deliberately fenced in. App-built pixels run in a strict sandbox; pixels you paste in yourself run in a sandboxed frame that cannot reach the top of the page. The events available are a fixed vocabulary, product views, cart changes, the checkout steps, checkout completed, and every one of them is gated on the visitor having allowed analytics.

Which means the gaps in your reporting are mostly structural, not vendor failures. A refund is not in that event list, so revenue in Analytics keeps counting money you gave back. Neither is a subscription renewal, which after the first cycle becomes an order created by a billing attempt rather than a checkout anybody completed. If either matters to you, that is the feature to shop for.

  1. 1 AB : Google Analytics 4 (GA4) logo

    AB : Google Analytics 4 (GA4)

    ★ 4.8 (9 reviews) · Free

    Connect your store with Google Analytics 4 (GA4) in a click

    Built for Shopify
  2. 2 Wixpa Google Analytics 4 (GA4) logo

    Wixpa Google Analytics 4 (GA4)

    ★ 5.0 (53 reviews) · Free

    Easily connect your store to Google Analytics 4 in just minute

    Built for Shopify
  3. 3 Lara Google Analytics 4 (GA4) logo

    Lara Google Analytics 4 (GA4)

    ★ 4.3 (17 reviews) · Free plan available

    Quick, simple and easy Google Analytics (GA4) setup.

  4. 4 SRA ‑ Google Analytics 4 (GA4) logo

    SRA ‑ Google Analytics 4 (GA4)

    ★ 4.7 (47 reviews) · Free trial available

    Improve your store's ROI with GA4 data

  5. 5 Simprosys Google Shopping Feed logo

    Simprosys Google Shopping Feed

    ★ 4.9 (4,925 reviews) · Free trial available

    Submits Feed for Google Shopping, Microsoft, Meta, & Pinterest

  6. 6 Easy Google Analytics 4 (GA4) logo

    Easy Google Analytics 4 (GA4)

    · Free

    Analyze your store with Google Analytics 4 (GA4)

  7. 7 Analyzely ‑ Google Analytics 4 logo

    Analyzely ‑ Google Analytics 4

    ★ 4.7 (105 reviews) · Free to install

    Easily Track Visitor Behavior & Conversion by Integrating GA4

    Built for Shopify
  8. 8 Google & YouTube logo

    Google & YouTube

    ★ 4.5 (5,525 reviews) · Free to install

    Drive sales by showcasing your products on Google and YouTube

  9. 9 GA4 Google Analytics 4 ‑ GTM logo

    GA4 Google Analytics 4 ‑ GTM

    ★ 4.6 (11 reviews) · Free to install

    Automate GA4 eCommerce & Custom Events Tracking via GTM

    Built for Shopify
  10. 10 TagFly Google Ads, GA4 & GTM logo

    TagFly Google Ads, GA4 & GTM

    ★ 4.9 (152 reviews) · Free plan available

    Server-side conversion tracking for Google Ads, GA4 & Meta

    Built for Shopify

Compare the top 3 head-to-head

All app comparisons →

What to look for in a Google Analytics 4 (ga4) app

What you are not already getting
Install the free official connection first and look at it. If the events you need are there and consent is handled, you are done. If purchase values disagree with Shopify, or you need custom events, that disagreement is the specification for what to buy.
Refunds and renewals
Neither is a standard pixel event, so any app claiming accurate revenue is doing something extra, usually server side. Ask exactly how, and ask what your reports look like on a month with heavy returns.
Consent, and honesty about it
In opt-in regions the platform holds back events until the visitor agrees. A good app says so and shows you the shape of the loss. One that promises complete data regardless is describing something the sandbox does not permit.
Tag Manager, if that is what you meant
Only some listings here support Tag Manager properly, despite the initials appearing in a lot of titles. If you have a tagging setup already, check for real container support rather than a field for one measurement ID.

Frequently asked questions

Which is the best Google Analytics 4 (ga4) app for Shopify?

Based on the Shopify App Store's own organic ranking for "google analytics 4 (ga4)", AB : Google Analytics 4 (GA4) currently holds the #1 spot, with a 4.8 star rating across 9 reviews. The best choice for your store still depends on your requirements, so compare the top results above.

How is this ranking determined?

We record the organic results merchants actually see when searching the Shopify App Store for "google analytics 4 (ga4)", refreshed daily. Shopify's own sponsored ("Ad") results are excluded, so positions reflect its real search ranking rather than paid promotion. Source: the Shopify App Store search results for "google analytics 4 (ga4)", you can verify the current ranking there yourself.

Which Google Analytics 4 (ga4) apps are Built for Shopify?

5 of the top 10 google analytics 4 (ga4) apps hold the Built for Shopify badge: AB : Google Analytics 4 (GA4), Wixpa Google Analytics 4 (GA4), Analyzely ‑ Google Analytics 4, GA4 Google Analytics 4 ‑ GTM, TagFly Google Ads, GA4 & GTM.

What does the Built for Shopify badge mean?

Built for Shopify
Built for Shopify is the highest level of recognition Shopify awards an app. To earn the badge, an app must meet Shopify's standards for safety, performance, ease of use, and proven usefulness: it cannot slow down the admin, storefront, or checkout, must integrate seamlessly into the Shopify admin, and must demonstrate quality through installs, reviews, and ratings over time. When comparing similar apps, preferring ones with the badge is a safe default. Learn more about the Built for Shopify badge →

As of October 10, 2026, the top-ranked google analytics 4 (ga4) app on the Shopify App Store is AB : Google Analytics 4 (GA4), with a 4.8 star rating across 9 reviews. 5 of the top 10 carry the Built for Shopify badge, and the average rating is 4.7 stars across 10,844 reviews.

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Rankbase is made by Craftshift, a Shopify Partner building apps for product images, variants, and bulk catalog work. We built Rankbase to track the App Store rankings of our own apps first, then opened it to other developers, and this directory grew out of that work. The rankings on these pages are Shopify's own organic search results; we never edit them, including for our own apps.

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