The top 10 apps merchants see when they search the Shopify App Store for email templates, in the exact order the store ranks them. Only Shopify's organic ranking is shown, never sponsored ads.
Updated October 10, 2026 · Organic rankingThe emails your store sends without being asked, order confirmed, shipped, delivered, are templates you can already edit, and the constraints on them are unusual enough to be worth knowing before you shop. Branding is store-wide: a logo and an accent color set once, exposed to every template. The markup is per template, edited as code, and external stylesheets cannot be inlined, so only inline CSS survives the trip. The Liquid is quietly different too, since email templates do not reference the order object by name, though SMS notifications still do.
The other thing to know is what you cannot switch off. Shopify says most customer notifications send automatically and cannot be deactivated, with a short list of exceptions around cancellations, refunds and shipping updates. Order confirmation is not one of them. You can reskin it; you cannot silence it.
And before you judge any of this by how the emails look, check that they arrive. Shopify documents that if your sending domain is not authenticated with a DMARC record, your sender address is rewritten to a Shopify address, and that a custom-domain sender cannot receive replies without separate email hosting.
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Built for ShopifyNewsletter pop up window SMS & email popup for more sign ups
Built for ShopifyKlaviyo email marketing autopilot, email templates, popup, sms
Built for ShopifyDrive sales via AI email marketing & abandoned cart recovery
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Built for ShopifyAI contact form builder with file upload for any custom forms
Built for ShopifyManage retail staff, team commissions, and employees payroll.
Built for ShopifyBased on the Shopify App Store's own organic ranking for "email templates", Orderly Emails ‑ Templates App currently holds the #1 spot, with a 3.8 star rating across 771 reviews. The best choice for your store still depends on your requirements, so compare the top results above.
We record the organic results merchants actually see when searching the Shopify App Store for "email templates", refreshed daily. Shopify's own sponsored ("Ad") results are excluded, so positions reflect its real search ranking rather than paid promotion. Source: the Shopify App Store search results for "email templates", you can verify the current ranking there yourself.
7 of the top 10 email templates apps hold the Built for Shopify badge: Powerful Contact Form Builder, CWILL Popup Email Marketing, Grid & Pixel Email‑SMS‑Popups, Wiz AI Email Marketing, OneMobile ‑ Mobile App Builder and more.
Built for Shopify
Built for Shopify is the highest level of recognition Shopify awards an app. To earn
the badge, an app must meet Shopify's standards for safety, performance, ease of use,
and proven usefulness: it cannot slow down the admin, storefront, or checkout, must
integrate seamlessly into the Shopify admin, and must demonstrate quality through
installs, reviews, and ratings over time. When comparing similar apps, preferring
ones with the badge is a safe default.
Learn more about the Built for Shopify badge →
As of October 10, 2026, the top-ranked email templates app on the Shopify App Store is Orderly Emails ‑ Templates App, with a 3.8 star rating across 771 reviews. 7 of the top 10 carry the Built for Shopify badge, and the average rating is 4.7 stars across 13,097 reviews.
Rankbase helps Shopify app developers track keyword positions, analyze install click data, and optimize app listings to rank higher in the Shopify App Store.
Explore Rankbase →Rankbase is made by Craftshift, a Shopify Partner building apps for product images, variants, and bulk catalog work. We built Rankbase to track the App Store rankings of our own apps first, then opened it to other developers, and this directory grew out of that work. The rankings on these pages are Shopify's own organic search results; we never edit them, including for our own apps.