The 10 Best Email Pop Up Apps for Shopify

The top 10 apps merchants see when they search the Shopify App Store for email pop up, in the exact order the store ranks them. Only Shopify's organic ranking is shown, never sponsored ads.

Updated October 10, 2026 · Organic ranking

Maintained by Rankbase, built by a Shopify app developer

Shopify's own forms app is free and does more of this than its reputation suggests. It has a popup placement distinct from an inline one, it can trigger after a chosen number of page views with a delay, it can fire when somebody moves to leave the page on desktop, and it can be limited by device and by page type. Exit intent, the feature most associated with paid popup apps, is already there and costs nothing.

What it does not have is targeting by where the visitor is, which is a real gap and the clearest thing the paid tools add, alongside testing one design against another, deeper segmentation and richer editors. Worth knowing too that whatever you install arrives as a theme embed and will not appear until somebody switches it on in the theme editor, because an app cannot enable itself.

1

GSC Popup, Email Pop Up

★ 4.9 (24 reviews) · Free

Display email pop up, discount popup, newsletter pop up window
Built for Shopify
2

Poptin Exit Popup Email Pop Up

★ 4.9 (343 reviews) · Free plan available

Grow Sales, Email & SMS with Exit Intent Popup, Spin the Wheel
3

Shopify Forms

★ 4.5 (747 reviews) · Free

Capture customer information to grow your marketing list
4

CWILL Popup Email Marketing

★ 4.9 (7,718 reviews) · Free plan available

Newsletter pop up window SMS & email popup for more sign ups
Built for Shopify
5

Email PopUp & Pop Up Discount

★ 4.9 (371 reviews) · Free

Upsell via Pop Up email sign up newsletter, spin wheel pop-up
Built for Shopify
6

AI Popup ‑ Smart Email Pop‑up

★ 5.0 (21 reviews) · Free

Behavior-triggered AI popups to capture leads and grow sales
7

Attrac Popup, Announcement Bar

★ 5.0 (1,178 reviews) · Free plan available

Add bar, banner, pop up window, marquee header,countdown timer
Built for Shopify
8

Pop Convert ‑ Pop Ups, Banners

★ 4.9 (8,715 reviews) · Free plan available

Build your email list with popups, banners & free shipping bar
Built for Shopify
9

SmartPush: Email, SMS, Pop‑up

★ 5.0 (10 reviews) · Free plan available

Easy to use email marketing, SMS, pop-ups, and abandoned carts
10

EA Email Popup & Spin Wheel

★ 4.6 (151 reviews) · Free plan available

Grow via email pop up, spin the wheel pop up & discount popup
Built for Shopify

Compare the top 3 head-to-head

All app comparisons →

What to look for in a Email Pop Up app

Try the free one for a fortnight first: It costs nothing, it captures addresses, and it will tell you your actual signup rate. That number is what makes the paid comparison meaningful, and without it you are choosing between feature lists rather than deciding whether a better popup would earn anything.
Be honest about what you will test: Testing two variants is a headline feature and it needs traffic and someone to read the result. If nobody is going to look at it in six weeks, you are paying for a capability you will not use, and a simpler tool will serve you better.
Decide what the popup costs you: Every interruption trades some goodwill for an address, and the aggressive settings collect more of both. Look at what the app lets you tune, how easily a visitor dismisses it for good, and whether it respects that on the next visit, since that setting affects more people than the ones who sign up.

Frequently asked questions

Which is the best Email Pop Up app for Shopify?

Based on the Shopify App Store's own organic ranking for "email pop up", GSC Popup, Email Pop Up currently holds the #1 spot, with a 4.9 star rating across 24 reviews. The best choice for your store still depends on your requirements, so compare the top results above.

How is this ranking determined?

We record the organic results merchants actually see when searching the Shopify App Store for "email pop up", refreshed daily. Shopify's own sponsored ("Ad") results are excluded, so positions reflect its real search ranking rather than paid promotion. Source: the Shopify App Store search results for "email pop up", you can verify the current ranking there yourself.

Which Email Pop Up apps are Built for Shopify?

6 of the top 10 email pop up apps hold the Built for Shopify badge: GSC Popup, Email Pop Up, CWILL Popup Email Marketing, Email PopUp & Pop Up Discount, Attrac Popup, Announcement Bar, Pop Convert ‑ Pop Ups, Banners and more.

What does the Built for Shopify badge mean?

Built for Shopify
Built for Shopify is the highest level of recognition Shopify awards an app. To earn the badge, an app must meet Shopify's standards for safety, performance, ease of use, and proven usefulness: it cannot slow down the admin, storefront, or checkout, must integrate seamlessly into the Shopify admin, and must demonstrate quality through installs, reviews, and ratings over time. When comparing similar apps, preferring ones with the badge is a safe default. Learn more about the Built for Shopify badge →

As of October 10, 2026, the top-ranked email pop up app on the Shopify App Store is GSC Popup, Email Pop Up, with a 4.9 star rating across 24 reviews. 6 of the top 10 carry the Built for Shopify badge, and the average rating is 4.9 stars across 19,278 reviews.

Related keyword rankings

All Email rankings → · Browse all keywords →

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Rankbase helps Shopify app developers track keyword positions, analyze install click data, and optimize app listings to rank higher in the Shopify App Store.

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Built by Craftshift

Rankbase is made by Craftshift, a Shopify Partner building apps for product images, variants, and bulk catalog work. We built Rankbase to track the App Store rankings of our own apps first, then opened it to other developers, and this directory grew out of that work. The rankings on these pages are Shopify's own organic search results; we never edit them, including for our own apps.

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