The 10 Best UGC Apps for Shopify

The top 10 apps merchants see when they search the Shopify App Store for ugc, in the exact order the store ranks them. Only Shopify's organic ranking is shown, never sponsored ads.

Updated October 10, 2026 · Organic ranking

Shopify has measured what video costs a storefront and published the figures, which is unusual and extremely useful here. On the median store carrying video on its homepage, video accounts for about three quarters of the total page weight on mobile, and pages holding more than a few megabytes of it load at roughly twice the speed index of pages with none at all. Shopify's own Liquid helper now defers video below the third section by default, for exactly that reason.

Hold that next to the fact that most listings in this category lead with a promise of no impact on store speed. Both can be true, but only if the video loads when somebody asks for it rather than when the page opens, and that is the question to put to any of them. The rest of what they do is straightforward enough: pull your social posts in, tag products onto them, and turn a tap on a clip into a line in the cart.

  1. 1 Moast Shoppable Video & UGC logo

    Moast Shoppable Video & UGC

    ★ 5.0 (343 reviews) · Free plan available

    Shoppable video carousels from your Reels, TikToks & UGC video

    Built for Shopify
  2. 2 Instafeed ‑ Instagram Feed logo

    Instafeed ‑ Instagram Feed

    ★ 4.9 (2,199 reviews) · Free plan available

    Display Instagram feeds, Reels & Insta UGC as shoppable videos

    Built for Shopify
  3. 3 Reelfy Shoppable Videos & UGC logo

    Reelfy Shoppable Videos & UGC

    ★ 4.8 (254 reviews) · Free plan available

    Sell more using Instagram Reels, TikTok & UGC shoppable videos

    Built for Shopify
  4. 4 Videoselz Shoppable Video UGC logo

    Videoselz Shoppable Video UGC

    ★ 5.0 (35 reviews) · Free plan available

    Boost sales using Instagram Reels & TikTok as Shoppable Videos

    Built for Shopify
  5. 5 Spark — UGC Video Carousel logo

    Spark — UGC Video Carousel

    ★ 4.8 (70 reviews) · Free plan available

    Add UGC & reels video gallery with video slider & video player

    Built for Shopify
  6. 6 Tolstoy: Shoppable Video & UGC logo

    Tolstoy: Shoppable Video & UGC

    ★ 4.7 (279 reviews) · Free plan available

    Import once. Sell with video across your store and Shop App

  7. 7 Storista Shoppable Videos UGC logo

    Storista Shoppable Videos UGC

    ★ 4.9 (54 reviews) · Free plan available

    Unlimited shoppable TikTok and Instagram videos and views

    Built for Shopify
  8. 8 Videowise Shoppable Video UGC logo

    Videowise Shoppable Video UGC

    ★ 4.8 (253 reviews) · Free plan available

    Shoppable Video Carousels from TikTok reels & UGC video

  9. 9 PlayShorts Shoppable Video UGC logo

    PlayShorts Shoppable Video UGC

    ★ 5.0 (95 reviews) · Free plan available

    Add shoppable videos, video carousel, UGC video on your e-shop

  10. 10 Avada Shoppable Videos Reel logo

    Avada Shoppable Videos Reel

    ★ 5.0 (201 reviews) · Free plan available

    Turn Reels, TikToks & UGC into shoppable videos that convert

    Built for Shopify

Compare the top 3 head-to-head

All app comparisons →

What to look for in a UGC app

Ask when the video actually downloads
Not whether it is optimised, not whether it is fast, but at what moment the bytes move. A carousel that fetches ten clips on page load is expensive for every visitor and useful to the few who press play. Watch the network panel during a trial rather than taking the claim on the listing.
Hosted by Shopify or embedded from elsewhere
Shopify will hold video as product media within documented size and length limits, and will embed from only a couple of external hosts. Anything else means the app is serving the video from its own infrastructure, which is fine but ties your product pages to their uptime and their bill.
One word, two categories
Shopify itself files these apps under both social proof and video, and some of what ranks for this term is a photo-review tool using the phrase rather than a shoppable video product. Decide whether you want customer photographs beside reviews or a video shelf that sells, because those are different purchases.

Frequently asked questions

Which is the best UGC app for Shopify?

Based on the Shopify App Store's own organic ranking for "ugc", Moast Shoppable Video & UGC currently holds the #1 spot, with a 5.0 star rating across 343 reviews. The best choice for your store still depends on your requirements, so compare the top results above.

How is this ranking determined?

We record the organic results merchants actually see when searching the Shopify App Store for "ugc", refreshed daily. Shopify's own sponsored ("Ad") results are excluded, so positions reflect its real search ranking rather than paid promotion. Source: the Shopify App Store search results for "ugc", you can verify the current ranking there yourself.

Which UGC apps are Built for Shopify?

7 of the top 10 ugc apps hold the Built for Shopify badge: Moast Shoppable Video & UGC, Instafeed ‑ Instagram Feed, Reelfy Shoppable Videos & UGC, Videoselz Shoppable Video UGC, Spark — UGC Video Carousel and more.

What does the Built for Shopify badge mean?

Built for Shopify
Built for Shopify is the highest level of recognition Shopify awards an app. To earn the badge, an app must meet Shopify's standards for safety, performance, ease of use, and proven usefulness: it cannot slow down the admin, storefront, or checkout, must integrate seamlessly into the Shopify admin, and must demonstrate quality through installs, reviews, and ratings over time. When comparing similar apps, preferring ones with the badge is a safe default. Learn more about the Built for Shopify badge →

As of October 10, 2026, the top-ranked ugc app on the Shopify App Store is Moast Shoppable Video & UGC, with a 5.0 star rating across 343 reviews. 7 of the top 10 carry the Built for Shopify badge, and the average rating is 4.9 stars across 3,783 reviews.

Related keyword rankings

All UGC rankings →   ·   Browse all keywords →

Rank higher on the Shopify App Store

Rankbase helps Shopify app developers track keyword positions, analyze install click data, and optimize app listings to rank higher in the Shopify App Store.

Explore Rankbase →

Built by Craftshift

Rankbase is made by Craftshift, a Shopify Partner building apps for product images, variants, and bulk catalog work. We built Rankbase to track the App Store rankings of our own apps first, then opened it to other developers, and this directory grew out of that work. The rankings on these pages are Shopify's own organic search results; we never edit them, including for our own apps.

Craftshift apps on the Shopify App Store