The top 10 apps merchants see when they search the Shopify App Store for trust will, in the exact order the store ranks them. Only Shopify's organic ranking is shown, never sponsored ads.
Updated September 8, 2026 · Organic rankingA star rating under your listing in search results is still available for reviews you collect yourself, which is worth stating plainly because the opposite gets repeated constantly. The restriction people are remembering, that a business may not review itself, is written against organisation and local-business markup rather than product markup. Reviews your own customers leave about your products stay eligible, on two conditions: the review has to be visible on the page it is marked up on, and it must not be aggregated from other websites.
That second condition quietly settles a great deal about this category, since importing reviews from elsewhere is among the most advertised features in it. Everything beyond the structured data is collection and display: a request sent after delivery, somewhere to put photographs and video, and a widget on the product page your theme did not ship with.
Build customer trust with photo & video reviews, star ratings
Built for ShopifyBuild trust and grow your business with the Community of Trust
Reviews and more: collect verified reviews & show trust badge
Display Verified Seller Trust Badges & Icons To Increase Sales
Built for ShopifySocial proof via payment icons,social media icons,badge & more
Built for ShopifyBuild trust and boost sales with product reviews and ratings
Integrate ValuedShops into your webshop and improve sales
Display trust badges and payment Icon to boost sales.
Built for ShopifyLift sales with trust badges, feature icons, labels & banners
Built for ShopifyBuild trust w/ unlimited product reviews, photos, testimonials
Built for ShopifyBased on the Shopify App Store's own organic ranking for "trust will", CWILL(Trustoo) Product Reviews currently holds the #1 spot, with a 4.9 star rating across 1,565 reviews. The best choice for your store still depends on your requirements, so compare the top results above.
We record the organic results merchants actually see when searching the Shopify App Store for "trust will", refreshed daily. Shopify's own sponsored ("Ad") results are excluded, so positions reflect its real search ranking rather than paid promotion. Source: the Shopify App Store search results for "trust will", you can verify the current ranking there yourself.
6 of the top 10 trust will apps hold the Built for Shopify badge: CWILL(Trustoo) Product Reviews, Ecom : Verified Seller Badges, Hoppy Trust Badges & Icons, SEOWILL ‑ Trust Badges & Icon, Essential Trust Badges & Icons and more.
Built for Shopify
Built for Shopify is the highest level of recognition Shopify awards an app. To earn
the badge, an app must meet Shopify's standards for safety, performance, ease of use,
and proven usefulness: it cannot slow down the admin, storefront, or checkout, must
integrate seamlessly into the Shopify admin, and must demonstrate quality through
installs, reviews, and ratings over time. When comparing similar apps, preferring
ones with the badge is a safe default.
Learn more about the Built for Shopify badge →
As of September 8, 2026, the top-ranked trust will app on the Shopify App Store is CWILL(Trustoo) Product Reviews, with a 4.9 star rating across 1,565 reviews. 6 of the top 10 carry the Built for Shopify badge, and the average rating is 4.5 stars across 7,563 reviews.
Rankbase helps Shopify app developers track keyword positions, analyze install click data, and optimize app listings to rank higher in the Shopify App Store.
Explore Rankbase →Rankbase is made by Craftshift, a Shopify Partner building apps for product images, variants, and bulk catalog work. We built Rankbase to track the App Store rankings of our own apps first, then opened it to other developers, and this directory grew out of that work. The rankings on these pages are Shopify's own organic search results; we never edit them, including for our own apps.